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 The Big Show: CES 2009 |
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Dec 30, 2008 - 10:51 AM - by John Hill
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It's time for me to finally get serious about planning my time at the 2009 Consumber Electronics Show in Las Vegas. Last year was my first time attending and I was ill-prepared for the vastness of the event. This year I am staying longer (January 7th-12th) and have more visits pre-planned than I did last year.
The show is great for me in several ways. As the Editor of TabletPCBuzz I will report on all the shiny new products being released or shown. CES is an opportunity to get hands on with new technology and also to get an idea of where companies are focusing their efforts. Last year's show seemed to be all about digital picture frames but there were some nuggets out there for us in the Tablet PC world.
As owner of Allegiance Tablet PC Experts, I get to look for new products that we can sell. I also get to meet with some manufacturers who I only talk to on the phone. Meeting with the CEOs of various technology makers gives me the opportunity to discern where there might be new markets in 2009 and even longer term.
Here are some of the items on my agenda for CES 2009:
1. Tablet PC Meetup - this is a "no brainer". Last year I couldn't attend because I was flying out the day of the meeting. This year I'll be there and looking forward to meeting many of the people whose work I've followed for years.
2. Mtron Storage Technology - makers of SSDs who are introducing 1.8" drives this year
3. Targus - it might seem minor, but many of our customers spend two minutes on the phone ordering a $2,500 tablet pc and then another 45 minutes agonizing over which bag or carry case is best. I'm looking forward to seeing their new line of TSA checkpoint-friendly cases
4. "Thinking about Sex" keynote - no, I'm not just trying to get your attention. This speech by the Femme Den of Smart Design is a discussion of designing tech products for women. The strategy until now has been "shrink it and pink it". Since I'm married to, father of, employer of and seller to women I'm interested in their perspective.
5. Meridian Health - this hospital local to me has come up with some very cool products in the past. With healthcare being one of the few recession proof industries it makes sense to learn about new opportunities.
There is much more to see and I'm looking forward to immersing myself more completely this year. If you are going to be at CES, drop me a note and we can arrange a time to get together.
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